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CHEYNEY, PA — Cheyney University Athletics continues to elevate its brand and strengthen its connection with the university community through its official Athletics Team Store, featuring new merchandise showcasing the redesigned Cheyney Wolves logo.

The initiative represents another step in enhancing the visibility and identity of Cheyney Athletics while providing students, alumni, faculty, staff, and supporters an opportunity to proudly represent The First HBCU.

More than an opportunity to purchase Cheyney-branded merchandise, the Team Store serves a greater purpose. A portion of the funds generated through purchases will directly contribute to enhancing student success initiatives, helping support the continued development and overall experience of Cheyney University students.

The introduction of the new Wolves logo reflects the athletic department's commitment to building a recognizable and unified identity that honors Cheyney University's historic legacy while embracing its future. By expanding access to official merchandise, Cheyney Athletics aims to strengthen school spirit, increase institutional visibility, and create meaningful connections throughout Wolf Nation.

Under the leadership of Director of Athletics Fred Reynolds, the department continues to pursue initiatives that enhance operations, promote institutional pride, and create opportunities that extend beyond athletic competition.

Cheyney Athletics invites the entire Wolf Nation to support the initiative by visiting the official Team Store through the Cheyney University Athletics website. Every purchase represents an opportunity to showcase Cheyney pride while contributing to initiatives that support student success.

Wear the Brand. Represent the Legacy. Invest in the Future.

Cheyney Made. Wolf Nation Proud.